THE VITAL NEED TO BREAK NEW GROUND
“The world as we have created it is a process of our thinking. It cannot be changed without changing our thinking.” ― Albert Einstein
In today’s increasingly competitive and cluttered marketplace, successful organizations need to move beyond conventional formulas, analytics and the lure of the latest trends - all of which have the potential to undermine breakthrough strategic thinking and limit progress. Breaking new ground takes a little logic, a little magic and totally fresh insight. And the best way to discover all of these is through harnessing and channeling the knowledge, expertise and collaborative spirit of all those involved, both inside and outside your organization.
TerraNova Workshops are designed to do exactly that.
WORKING IT OUT TOGETHER
Our proven interactive Workshop approaches are anchored in the principles of collaboration and co-creation and are structured to foster a dynamic environment that not only encourages personal and collective introspection but also inspires a productive working-it-out-together perspective. This focus has helped a wide range of private and public sector clients think more clearly, bring dimension to new possibilities, identify priorities and move forward with greater vision and confidence.
HARNESSING COLLECTIVE WISDOM AND IMAGINATION
The productivity of TerraNova Workshops is fueled by proprietary, image-based projective exercises customized for each assignment. These are designed to help surface previously untapped insight in a non-threatening environment and encourage everyone to lean forward with shared vision and purpose. All objectives, issues and concerns are held up for more imaginative scrutiny and produce new language, new ideas and the specific next steps to turn the insight into action.
Experienced facilitators help keep the sessions entertaining and highly productive as the group’s collective wisdom and imagination are channeled and built upon.
ARE TERRANOVA WORKSHOPS RIGHT FOR YOU?
A typical Workshop involves between 18 and 40 participants, lasts three hours and is fully customized to meet specific client objectives.
TerraNova Workshops have been used very successfully to address many different issues and to engage a wide range of people from consumers of goods and services to concerned citizens, from doctors, teachers and police officers to farmers, small business owners and marketing and sales teams, from the low income to the wealthy, from teenagers, young mothers and millennials to the middle aged and the elderly ... and many more from all across the country.
Whether you want to look INSIDE or OUTSIDE your organization for direction and inspiration, TerraNova Workshops can help you find what you need.
Learn more about our DISCOVERY (external) and BREAKTHROUGH (internal) Workshops below.
High energy, interactive Workshops that get your external target audiences sharing their experiences and deep-rooted beliefs, motivations and values and putting this insight to work for you.
Engaging and dynamic internal Workshops that help teams, employees and other stakeholders work together to realize new potential and develop concrete action plans to achieve it.
TerraNova Market Strategies was created in 2004 specifically to provide new ways of capitalizing on the untapped insight that lies below the surface of every issue. Using our wide-ranging experience in communications, marketing and social and market research, our objective is to give every participant in our Workshops the opportunity to make an important contribution in a comfortable and stimulating environment while providing our clients with new, valuable direction they can act on immediately.
GET IN TOUCH
To learn more about how TerraNova can help you and your group break new ground with its Discovery and BreakThrough Workshops, please contact a TerraNova partner.